For Figurati, a new Italian restaurant in Southampton, we developed and executed a comprehensive digital marketing strategy. Through targeted Facebook and Instagram advertising campaigns, combined with engaging video content creation, we successfully built brand awareness and drove table bookings for their launch period. The campaigns focused on showcasing their authentic Italian cuisine and unique atmosphere, resulting in significant social media engagement and a strong initial customer base. Our strategic approach to audience targeting and content optimization helped establish Figurati as a notable addition to Southampton's dining scene, effectively converting social media interest into restaurant bookings.